Agentic AI is creating jobs. The displacement story just reversed.

IndieWire reports Sony is among the companies already in initial sales meetings, alongside Netflix and Paramount. Sony has the clearest strategic rationale: Letterboxd's taste data maps directly onto theatrical release decisions, not streaming commissioning, which gives Sony a differentiated use case that streaming-first bidders cannot match as cleanly. The mechanism is already moving: initial meetings are the first step in a standard M&A process that runs three to six months. The alternative hypothesis is that Netflix outbids everyone quickly, as predicted yesterday, which would resolve this false rather than miss. If Netflix moves first and acquires before September, this call does not land.