Depop
Depop has come up in 3 episodes of The Pattern, first on Wed 22 Jul 2026 and most recently on Fri 14 Aug 2026.
Going into a meeting about Depop? Copy a one-page brief: the threads it sat in, who came up alongside it and the latest stories.
The threads it sat in
The idea that connected each episode's stories, latest first.
- Fri 14 Aug 2026Music eats fashion. Taste formation just changed hands
- Sat 1 Aug 2026Resale claimed the high street. Primary retail blinked first
- Wed 22 Jul 2026Aggregation is beating format in the race for daily attention
Every episode
- Fri 14 Aug 2026 · Ep 171Depop ties music to resale identity in its first major post-eBay campaignVia Glossy · Music and Entertainment
- Sat 1 Aug 2026 · Ep 158eBay completes its Depop deal as Designer Exchange opens a store in NewcastleVia The Industry Fashion · Fashion and Style
- Wed 22 Jul 2026 · Ep 148Depop uses Zara Larsson to sell the secondhand market as a curated wardrobe, not a discount channel.Depop's campaign with Zara Larsson sells secondhand as a curated wardrobe, positioning resale on status rather than sustainability.Via Retail Gazette · Fashion and Style
How we count: an episode counts once for Depop when Depop is the subject of a headline or story title, or is one of the names the episode covers and is named in a story, in the thread that connects the stories or in the audio. Being cited as a source does not count.
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