Amazon

The threads it sat in

The idea that connected each episode's stories, latest first.

• Tue 27 Oct 2026Brands are giving customers more reasons to stay
• Thu 22 Oct 2026Brands borrow trusted formats to speak for them
• Fri 28 Aug 2026Distribution ate the brand. Retail never recovered
• Sun 9 Aug 2026Sycophancy scaled. Now it has a theology
• Mon 3 Aug 2026Physical space reclaimed what automation discarded
• Sun 26 Jul 2026Championing openness has turned into a liability for AI labs

Every episode

• Tue 27 Oct 2026 · Ep 235Anthropic's IPO filing shows over half its biggest clients use two or more productsVia TechCrunch · Brand and Business
• Thu 22 Oct 2026 · Ep 232Heineken and Amazon built a pub finder that copies streaming platforms.In the UK trial, viewers browse pubs by genre on Fire TV, putting Heineken in living rooms.Via Famous Campaigns · Brand and Business
• Fri 28 Aug 2026 · Ep 185YouTube and Amazon close the loop between watching and buyingVia TechCrunch · Brand and Business
• Sun 9 Aug 2026 · Ep 166Tech data centres are now the largest single driver of new fossil fuel capacity in the United States.Amazon's off-grid Texas gas plant makes AI's energy cost visible in a way no emissions report ever did.Via Techmeme / New York Times · Tech and Digital
• Mon 3 Aug 2026 · Ep 160Amazon opened a pop-up library stocked entirely with self-published books.Amazon's free library of self-published books shows the platform recasting itself as a patron rather than a toll booth.Via Famous Campaigns · Culture and Ideas
• Sun 26 Jul 2026 · Ep 152Warner Bros sues Amazon for talent poaching. The talent war has entered litigation.Via The Verge · Brand and Business
• Sat 25 Jul 2026 · Ep 151US tech companies cut 140,000 jobs in 2026 while building AI data centresVia Financial Times · Brand and Business
• Fri 24 Jul 2026 · Ep 150Amazon embeds Luna cloud gaming directly inside Prime Video on Fire TV.Via The Verge · Tech and Digital
• Tue 7 Jul 2026 · Ep 133Sky buys ITV for £1.6 billion. British broadcasting just consolidated around two players.Via South China Morning Post · Music and Entertainment
• Sat 27 Jun 2026 · Ep 123Amazon drops the OpenAI film, adding to studio caution about AI.Via Variety · Culture and Ideas
• Sun 14 Jun 2026 · Ep 110Mentioned in the audioMentioned in the audio
• Fri 5 Jun 2026 · Ep 101Amazon bets on IP depth, not platform features, to win gaming.Via The Verge · Brand and Business
• Mon 25 May 2026 · Ep 90Meta, Google and Amazon send executives to the Vatican before Pope Leo XIV's AI encyclicalVia Techmeme / Politico · Culture and Ideas
• Tue 19 May 2026 · Ep 84Mentioned in the audioMentioned in the audio
• Fri 15 May 2026 · Ep 80Amazon is betting a sale event can buy prestige beauty credibilityVia Glossy · Brand and Business
• Sat 2 May 2026 · Ep 67Estée Lauder exits department stores for Amazon and TikTok Shop. Prestige retail is a sunk cost now.Via Glossy · Brand and Business
• Fri 1 May 2026 · Ep 66Amazon joins Google's Universal Commerce Protocol after initially sitting out.Via Modern Retail · Tech and Digital
• Wed 29 Apr 2026 · Ep 64Mentioned in the audioMentioned in the audio
• Tue 28 Apr 2026 · Ep 63Oprah moves to Amazon. The last truly platform-agnostic media voice just picked a side.Via Engadget · Music and Entertainment
• Wed 1 Apr 2026 · Ep 36OpenAI raises $3B from retail investors at $852B valuationVia TechCrunch · Brand and Business
• Wed 25 Mar 2026 · Ep 29Amazon bought Fauna Robotics, its second robotics startup acquisition this monthVia TechCrunch · Tech and Digital
• Sun 22 Mar 2026 · Ep 26An exclusive tour of Amazon's Trainium lab, the chip that's won over Anthropic, OpenAI, even AppleVia TechCrunch · Tech and Digital
• Fri 20 Mar 2026 · Ep 24Amazon bought Rivr, the stair-climbing delivery robot, after already investing in itVia TechCrunch · Tech and Digital
• Mon 16 Mar 2026 · Ep 20JD.com launches Joybuy in six European countries to take on AmazonVia Reuters · Brand and Business
• Sun 15 Mar 2026 · Ep 19Disney+ launches Verts, a TikTok-style feed to help viewers choose what to watchVia Design Taxi · Music and Entertainment
• Sat 14 Mar 2026 · Ep 18Amazon locks 4K content behind a new Prime Video Ultra tierVia Engadget · Brand and Business
• Tue 10 Mar 2026 · Ep 14Bluesky chief executive Jay Graber steps downVia TechCrunch · Tech and Digital
• Mon 2 Mar 2026 · Ep 6Iran strikes disrupt online fashion deliveries to the Middle EastVia Business of Fashion · Brand and Business
• Fri 27 Feb 2026 · Ep 3Amazon pays 16 times what Microsoft paid per point of OpenAI, without exclusivityVia Techmeme · Brand and Business

2 more episodes retold this news.

How we count: an episode counts once for Amazon when Amazon is the subject of a headline or story title, or is one of the names the episode covers and is named in a story, in the thread that connects the stories or in the audio. Being cited as a source does not count.