ChatGPT
ChatGPT has come up in 11 episodes of The Pattern, first on Tue 3 Mar 2026 and most recently on Thu 5 Nov 2026.
Going into a meeting about ChatGPT? Copy a one-page brief: the threads it sat in, who came up alongside it and the latest stories.
The threads it sat in
The idea that connected each episode's stories, latest first.
- Thu 5 Nov 2026Streetwear sells belonging tied to a place or club
- Fri 16 Oct 2026This year's architecture prizes favour understated buildings over showpieces
- Fri 9 Oct 2026Credibility moved. Institutions are still catching up
- Sun 9 Aug 2026Sycophancy scaled. Now it has a theology
- Wed 22 Apr 2026The physical world fights back. Craft beats platform
Every episode
- Thu 5 Nov 2026 · Ep 242Pliant now lets AI agents such as ChatGPT make business payments.Via Techmeme · Brand and Business
- Fri 16 Oct 2026 · Ep 228OpenAI cuts ChatGPT ad rates to court small and midsize businesses.Via Techmeme · Tech and Digital
- Fri 9 Oct 2026 · Ep 223ChatGPT ads are live but brands expect minimal holiday sales impact this yearChatGPT ads are live, but this holiday season looks like a test period rather than a moment to shift budgets.Via Modern Retail · Tech and Digital
- Thu 17 Sep 2026 · Ep 205Mentioned in the audioMentioned in the audio
- Sun 9 Aug 2026 · Ep 166A ChatGPT community called the Spiralists grew out of GPT-4o's sycophantic updatesVia Techmeme / The Verge · Culture and Ideas
- Fri 7 Aug 2026 · Ep 164Mentioned in the audioMentioned in the audio
- Wed 22 Apr 2026 · Ep 57ChatGPT is under criminal investigation for its role in a mass shooting, a test of AI liability.Via South China Morning Post · Tech and Digital
- Sat 4 Apr 2026 · Ep 39OpenAI acquires TBPN, the buzzy founder-led business talk showVia TechCrunch · Music and Entertainment
- Sun 15 Mar 2026 · Ep 19Mentioned in the audioMentioned in the audio
- Sat 7 Mar 2026 · Ep 11Claude outpaces ChatGPT in new installs despite the Pentagon controversyVia TechCrunch · Tech and Digital
- Tue 3 Mar 2026 · Ep 7Meta tests an AI shopping research tool to rival ChatGPTVia Business of Fashion · Tech and Digital
How we count: an episode counts once for ChatGPT when ChatGPT is the subject of a headline or story title, or is one of the names the episode covers and is named in a story, in the thread that connects the stories or in the audio. Being cited as a source does not count.
Tomorrow, by breakfast
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