Sony
Sony has come up in 13 episodes of The Pattern, first on Wed 4 Mar 2026 and most recently on Thu 10 Sep 2026.
Going into a meeting about Sony? Copy a one-page brief: the threads it sat in, who came up alongside it and the latest stories.
- Usually in
- Music and Entertainment (5), Tech and Digital (4)
- Comes up alongside
- PlayStation (4), Anthropic (1), Whoop (1), Xbox (1)
- Related on our radar
- PlayStation
The threads it sat in
The idea that connected each episode's stories, latest first.
- Thu 10 Sep 2026Trust became the product. The physical systems are the proof
- Tue 1 Sep 2026Institutions lost editorial control. Audiences claimed it
- Sun 30 Aug 2026Authenticity became a production input. AI priced it
- Thu 20 Aug 2026Rarity moves from price to memory and inheritance
- Sat 11 Jul 2026Ownership beats access. The archive is the asset
- Tue 30 Jun 2026Point of view replaced product range as the real competitive asset
Every episode
- Thu 10 Sep 2026 · Ep 198Hideo Kojima moves Physint from PlayStation to Xbox as Sony cancels the projectKojima's move shows audiences following the creator rather than the platform, weakening deals built on exclusivity.Via Variety · Music and Entertainment
- Tue 1 Sep 2026 · Ep 189Sony is adding over 100 free ad-supported TV channels to the PS5.Over 100 ad-supported channels put the console up against smart TVs as the living-room hub.Via Engadget · Tech and Digital
- Sun 30 Aug 2026 · Ep 187Sony and Warner are suing Anthropic. The music industry is pricing its training data.Labels suing Anthropic signal that AI training data drawn from creative work is about to carry a price.Via Music Business Worldwide · Tech and Digital
- Thu 20 Aug 2026 · Ep 177Sony pays half a million dollars for a YouTube content strategist.At Sony, YouTube strategy has moved from a side job to a role paid at executive level.Via The Ankler · Lifestyle and Taste
- Sat 11 Jul 2026 · Ep 137Ownership beats access. The archive is the asset.
- Tue 30 Jun 2026 · Ep 126Sony and Sun Eater build Lunar to route Indonesian artists towards global distribution networks from day one.Via Variety · Music and Entertainment
- Tue 19 May 2026 · Ep 84Sony pulls PlayStation exclusives from PC. Platform walls are going back up.Via The Verge · Tech and Digital
- Tue 14 Apr 2026 · Ep 49Sony Pictures is making an R-rated animated Bloodborne film with a gaming creator as producer.Via Hypebeast · Music and Entertainment
- Mon 13 Apr 2026 · Ep 48SoftBank, Sony and Honda launch a Japanese AI company for physical AI.Via Nikkei Asia · Tech and Digital
- Tue 7 Apr 2026 · Ep 42Mentioned in the audioMentioned in the audio
- Thu 19 Mar 2026 · Ep 23Sony's building defensive AI to stop generative models copying Ghibli aestheticsVia Hypebeast · Music and Entertainment
- Thu 5 Mar 2026 · Ep 9Whoop adds 600 roles ahead of its IPO while Sony pulls PlayStation games from PCVia Business of Fashion · Brand and Business
- Wed 4 Mar 2026 · Ep 8Sony drops its PC strategy and keeps big PlayStation games on consoleVia Bloomberg · Music and Entertainment
How we count: an episode counts once for Sony when Sony is the subject of a headline or story title, or is one of the names the episode covers and is named in a story, in the thread that connects the stories or in the audio. Being cited as a source does not count.
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