Xbox
Xbox has come up in 4 episodes of The Pattern, first on Fri 24 Apr 2026 and most recently on Thu 10 Sep 2026.
Going into a meeting about Xbox? Copy a one-page brief: the threads it sat in, who came up alongside it and the latest stories.
- Usually in
- Brand and Business (2)
- Comes up alongside
- IKEA (1), PlayStation (1), Sony (1)
- Related on our radar
- Microsoft
The threads it sat in
The idea that connected each episode's stories, latest first.
- Thu 10 Sep 2026Trust became the product. The physical systems are the proof
- Mon 24 Aug 2026Gaming annexes the home. Design confirms the takeover
- Tue 12 May 2026Subscriptions carry the status that aspiration once did
- Fri 24 Apr 2026Gatekeeping collapsed. Access is now the competitive advantage
Every episode
- Thu 10 Sep 2026 · Ep 198Hideo Kojima moves Physint from PlayStation to Xbox as Sony cancels the projectKojima's move shows audiences following the creator rather than the platform, weakening deals built on exclusivity.Via Variety · Music and Entertainment
- Mon 24 Aug 2026 · Ep 181Xbox and IKEA bring gaming into the home, literallyVia Hypebeast · Design and Architecture
- Tue 12 May 2026 · Ep 77Discord and Xbox just collapsed the distance between gaming community and gaming product.Via TechCrunch · Brand and Business
- Fri 24 Apr 2026 · Ep 59Xbox abandons exclusives, giving up a long-standing way to lock players in.Without exclusives, Xbox has to give subscribers a reason to stay other than being locked in.Via The Verge · Brand and Business
How we count: an episode counts once for Xbox when Xbox is the subject of a headline or story title, or is one of the names the episode covers and is named in a story, in the thread that connects the stories or in the audio. Being cited as a source does not count.
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