The Pattern

Brand Index

Every brand we track, scored and ranked. Click headers to sort.

Heat = mentions x recency. Higher = more relevant right now.

# Brand Mentions Trend Avg Pulse Category Heat ▼ First Seen
1 Meta 70 71.9 Tech 63.6 2026-02-26
2 OpenAI 80 72.5 Tech 57.1 2026-02-26
3 Nvidia 48 72.8 Tech 43.6 2026-02-27
4 Nike 59 71.8 Brand 42.1 2026-03-06
5 Apple 46 73.4 Tech 41.8 2026-02-26
6 Anthropic 72 72.8 Tech 36.0 2026-02-26
7 Google 62 73.1 Tech 32.6 2026-02-25
8 Netflix 39 73.4 Music 32.5 2026-02-26
9 Microsoft 30 72.8 Tech 27.3 2026-02-27
10 Dior 28 72.9 Fashion 25.5 2026-02-26
11 Gucci 45 72.8 Fashion 22.5 2026-02-27
12 Chanel 33 72.4 Fashion 22.0 2026-03-01
13 Amazon 46 73.0 Tech 19.2 2026-02-27
14 Hypebeast 21 73.3 Music 19.1 2026-02-25
15 Sony 17 72.2 Tech 15.5 2026-03-04
16 New Balance 18 70.9 Fashion 15.0 2026-03-11
17 Kering 35 71.9 Fashion 14.6 2026-03-06
18 TikTok 28 72.3 Brand 12.2 2026-02-27
19 Sephora 23 72.3 Brand 12.1 2026-03-11
20 Saint Laurent 13 72.2 Brand 11.8 2026-03-27
21 Kith 16 70.6 Fashion 11.4 2026-04-13
22 YouTube 25 71.5 Music 10.9 2026-03-06
23 Uber 16 72.1 Tech 10.7 2026-02-25
24 Salomon 10 71.4 Fashion 9.1 2026-02-26
25 Samsung 23 73.6 Tech 8.5 2026-02-26
26 PlayStation 9 72.9 Music 8.2 2026-03-04
27 Adobe 9 74.4 Tech 8.2 2026-03-12
28 Tesla 11 73.5 Tech 7.9 2026-03-22
29 H&M 14 72.9 Fashion 7.8 2026-03-23
30 LVMH 39 71.3 Fashion 7.6 2026-03-06
31 Hermès 18 71.1 Art 7.5 2026-03-09
32 Xbox 8 74.8 Brand 7.3 2026-02-27
33 Uniqlo 8 71.6 Brand 7.3 2026-03-05
34 Rick Owens 8 73.0 Design 7.3 2026-03-06
35 A24 8 73.2 Music 7.3 2026-03-16
36 Stone Island 11 73.1 Fashion 7.3 2026-03-21
37 Zara 21 72.0 Fashion 7.2 2026-03-13
38 Estée Lauder 18 72.8 Fashion 7.2 2026-03-13
39 Burberry 13 71.5 Culture 7.2 2026-03-28
40 Vogue 31 73.8 Music 7.0 2026-02-25
41 Celine 8 71.9 Fashion 6.7 2026-03-09
42 Comme des Garçons 7 71.7 Art 6.4 2026-03-09
43 Universal Music Group 7 71.7 6.4 2026-04-07
44 Spotify 23 72.3 Music 6.2 2026-02-25
45 Gemini 15 73.3 Tech 6.0 2026-02-25
46 Prada 26 73.7 Fashion 5.9 2026-02-26
47 adidas 16 70.7 Fashion 5.9 2026-04-08
48 IKEA 13 71.5 Design 5.7 2026-04-15
49 Louis Vuitton 28 72.6 Fashion 5.5 2026-03-11
50 Claude 19 72.0 Tech 5.4 2026-03-07