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The names we keep coming back to What kept coming up, month by month

October 2026

Most covered: OpenAI, Nike and Apple. The month in full

Ep 235 · Tue 27 OctAnthropic's IPO filing shows over half its biggest clients use two productsEp 234 · Mon 26 OctGuo Lai Ren, an AI rap track, passes 100 million viewsEp 233 · Fri 23 OctArt Basel Paris moves its closing day forward to SaturdayEp 232 · Thu 22 OctEmerging Chinese designers come of age in their home marketEp 231 · Wed 21 Octadidas and JD Sports host Villanelle 109 metres above LondonEp 230 · Tue 20 OctNike brings Virgil Abloh's 'The Codes' retrospective to New YorkEp 229 · Mon 19 OctStripe sees AI agent purchases rise 38-fold in SeptemberEp 228 · Fri 16 OctKering and Seán McGirr part ways at McQueen after three yearsEp 227 · Thu 15 OctYouTube Music starts labelling AI-generated tracksEp 226 · Wed 14 OctLVMH's fashion arm shrinks in the third quarterEp 225 · Tue 13 OctKim Jones opens his own label's first store in Hong KongEp 224 · Mon 12 OctVurt makes microdramas shot natively for vertical phone screensEp 223 · Fri 9 OctGen Z outspends every other generation of art buyers, Art Basel findsEp 222 · Thu 8 OctNikeSKIMS opens a cafe in Tokyo's JingumaeEp 221 · Wed 7 OctZara signs John Galliano as Gap invests in GapStudioEp 220 · Tue 6 OctLuca Guadagnino's Sam Altman film 'Artificial' wins over New York criticsEp 219 · Mon 5 OctBjörk DJs in Mugler's new collection on the day it debutsEp 218 · Fri 2 OctNike limits Air Jordan Retro supply to make the shoes scarcerEp 217 · Thu 1 OctNeko Health, Function Health and Midjourney bet on preventative body scans

September 2026

Most covered: Apple, Netflix and New Balance. The month in full

Ep 216 · Wed 30 SepJohn Galliano remakes Zara's archive pieces with couture techniqueEp 215 · Tue 29 SepGucci puts a Made in China label on Demna's first sneakerEp 214 · Mon 28 SepBottega Veneta commissions sound art across 20 loudspeakers for its showEp 213 · Fri 25 SepMeta designs Muse Charm, an AI device that hangs from a bagEp 212 · Thu 24 SepFrom Stanley tumblers to laundry detergent, everyday products get fashion stylingEp 211 · Wed 23 SepPrada puts a skirt in every look for spring 2027Ep 210 · Tue 22 SepDe Beers relaunches its high jewellery at London Fashion WeekEp 209 · Mon 21 SepThree London Fashion Week designers cite Gossip Girl's prep styleEp 208 · Sun 20 SepSkims opens a London flagship at a $5 billion valuationEp 207 · Sat 19 SepOn signs Kylian Mbappé and enters footballEp 206 · Fri 18 SepNick Knight uses AI to turn stills into an H&M fashion filmEp 205 · Thu 17 SepMonocle asks London Fashion Week to define what it stands forEp 204 · Wed 16 SepNetflix, Disney and Paramount weigh how far AI can steer productionEp 203 · Tue 15 SepGentle Monster fills its redesigned Soho flagship with kinetic sculptureEp 202 · Mon 14 SepSavage X Fenty hangs giant lingerie above Seventh Avenue for NYFWEp 201 · Sun 13 SepCalvin Klein stages its spring show among Walter De Maria sculpturesEp 200 · Sat 12 SepTaobao's Uglies Award grows China's ugly goods market to 230 million yuanEp 199 · Fri 11 SepA24 and Dior sign a two-year partnership across theatre, film and fashionEp 198 · Thu 10 SepMeta ships an autonomous AI agent despite internal data concernsEp 197 · Wed 9 SepHeikki Salonen steers Salomon towards technical performanceEp 196 · Tue 8 SepPetra Heights on Finchley Road is held up by volcanic stoneEp 195 · Mon 7 SepKith marks the 1996 Yankees with planters, rugs and teddy bearsEp 194 · Sun 6 SepUber invests $100 million in Travis Kalanick's new company AtomsEp 193 · Sat 5 SepJohn Ternus takes over Apple from Tim CookEp 192 · Fri 4 SepCOMME des GARÇONS reworks the Air Jordan 11 as a dress shoeEp 191 · Thu 3 SepMiley Cyrus drops her surname for her tenth albumEp 190 · Wed 2 Sepmfpen and New Balance make 90 pairs of trainers from factory offcutsEp 189 · Tue 1 SepThe Met drops its planned John Galliano gala theme

August 2026

Most covered: Meta, Nike and Anthropic. The month in full

Ep 188 · Mon 31 AugOlivia Rodrigo's Daisy Chain Fields raises $20 million for women and girlsEp 187 · Sun 30 AugAI now makes 89 of China's top 100 animated dramas on DouyinEp 186 · Sat 29 AugThe RealReal's resale report links archive demand to luxury revivalsEp 185 · Fri 28 AugYouTube lets creators tag Amazon products in their videosEp 184 · Thu 27 AugTechCrunch says Google's Gemini struggles to explain itselfEp 183 · Wed 26 AugDemna's first Gucci campaign draws on K-pop, rap and AmericanaEp 182 · Tue 25 AugNetflix considers opening its app to Peacock and Fox OneEp 181 · Mon 24 AugXbox and IKEA launch a gaming furniture collaborationEp 180 · Sun 23 AugPalace opens its third Seoul store, inside Lotte World MallEp 179 · Sat 22 AugFugazi sells its cancelled Vans collaboration for $5 a pairEp 178 · Fri 21 AugRalph Lauren turns the US Open into a retail seasonEp 177 · Thu 20 AugIKEA's Konstrunda brings collectible design to mass-market pricesEp 176 · Wed 19 AugGoogle overhauls Chicago's Thompson CenterEp 175 · Tue 18 AugSupreme builds its FW26 collection as a complete worldEp 174 · Mon 17 AugInception Point builds AI personas that host podcasts and model clothesEp 173 · Sun 16 AugBYD and rival carmakers ship karaoke and gaming as standardEp 172 · Sat 15 AugInstagram redraws its wordmark for the first time since 2016Ep 171 · Fri 14 AugDepop teams up with Spotify for live music in its new campaignEp 170 · Thu 13 AugSaucony overtakes ASICS in sneaker sales growth on StockXEp 169 · Wed 12 AugSKIMS opens a London flagship designed by Rafael de CárdenasEp 168 · Tue 11 AugAnthropic courts investors for what could be the largest IPO in historyEp 167 · Mon 10 AugAI labs cluster around DeepMind's base at King's CrossEp 166 · Sun 9 AugChatGPT users called Spiralists treat their AI chats as a spiritual practiceEp 165 · Sat 8 AugRalph Lauren's profit rises 23% as revenue climbs 14%Ep 164 · Fri 7 AugDesigners move from Canva to rival tools after its AI pushEp 163 · Thu 6 AugLightspeed hires Claire Zau, a seed VC with an Instagram followingEp 162 · Wed 5 AugSpotify and Merlin license AI remixes for independent labelsEp 161 · Tue 4 AugMackage profiles five women shaping New York's art worldEp 160 · Mon 3 AugRetail leaders at a Glossy dinner recast stores as community hubsEp 159 · Sun 2 AugA New Yorker essay tracks Taylor Swift's move beyond the albumEp 158 · Sat 1 AugeBay completes its Depop deal as Designer Exchange opens in Newcastle

July 2026

Most covered: Netflix, Meta and Anthropic. The month in full

Ep 157 · Fri 31 JulLVMH, Kering and Prada add more entry points to luxury pricingEp 156 · Thu 30 JulPophouse buys half of Iron Maiden's catalogueEp 155 · Wed 29 JulThe National Portrait Gallery acquires Harley Weir's Brat portrait of Charli XCXEp 154 · Tue 28 JulMonzo leaves its product out of ten films narrated by Olivia ColmanEp 153 · Mon 27 JulUS companies mix cheaper Chinese AI models with OpenAI and AnthropicEp 152 · Sun 26 JulOpenAI and Anthropic lobby Washington over open source AI modelsEp 151 · Sat 25 JulAmazon, Oracle, Meta and Microsoft cut 50,000 jobs as AI spending growsEp 150 · Fri 24 JulJonathan Anderson shows Dior Pre-Fall 2027 in Trinity College Dublin's Old LibraryEp 149 · Thu 23 JulSoundCloud acquires Nina Protocol and its music communityEp 148 · Wed 22 JulSpotify, Netflix and TikTok now compete across each other's formatsEp 147 · Tue 21 JulAnil Padia and Charlotte Chowdhury bring Indian craft to Paris coutureEp 146 · Mon 20 JulItalian prosecutors ask nine luxury houses including Chanel for supply chain recordsEp 145 · Sun 19 JulNetflix buys Ben Affleck's AI filmmaking startup for $587 millionEp 144 · Sat 18 JulBurberry grows in China and the US as its recovery buildsEp 143 · Fri 17 JulJustin Bieber's SKYLRK draws five days of queues in New YorkEp 142 · Thu 16 JulSalomon enters Foot Locker two weeks after its biggest store openedEp 141 · Wed 15 JulThe Ordinary, CeraVe and La Roche-Posay lead beauty answers in AI searchEp 140 · Tue 14 JulNordic Knots turns Eltham Palace into a tennis club for its collectionEp 139 · Mon 13 JulLorde tells a festival crowd Ray-Ban Meta glasses are 'not sexy'Ep 138 · Sun 12 JulUS software job postings are up 15% since Claude Code launchedEp 137 · Sat 11 JulSony, Netflix and Paramount take meetings about buying LetterboxdEp 136 · Fri 10 JulNetflix's Little House on the Prairie revival inspires handmade home interiorsEp 135 · Thu 9 JulPierpaolo Piccioli shows a pared-back Balenciaga in his couture debutEp 134 · Wed 8 JulNetflix opens its library to BuzzFeed, Condé Nast and HearstEp 133 · Tue 7 JulJonathan Anderson's Dior dresses Taylor Swift for her wedding to Travis KelceEp 132 · Mon 6 JulAldi brings a fashion capsule to 1,300 French storesEp 131 · Sun 5 JulRick Owens answers the Paris heatwave with fan-fitted Adidas tracksuitsEp 130 · Sat 4 JulMeta treats its Meta Glasses as an accessories line, says Eva ChenEp 129 · Fri 3 JulChanel buys Charvet, France's oldest shirtmakerEp 128 · Thu 2 JulVenice AI raises $65 million at a unicorn valuation on privacyEp 127 · Wed 1 JulRick Owens shows fan-cooled Tyvek tracksuits with Adidas in a Paris heatwave

June 2026

Most covered: TikTok, Adidas and A24. The month in full

Ep 126 · Tue 30 JunA24 brings AI tools into its studio, filtered by its own tasteEp 125 · Mon 29 JunLVMH launches an Orient Express superyacht aimed at tech wealthEp 124 · Sun 28 JunSingaporeans fly to Foshan to buy furniture direct from factoriesEp 123 · Sat 27 JunSarah Burton and Sunnei bring makers to Givenchy and MoschinoEp 122 · Fri 26 JunSwatch asks a London court to protect its watch faces from SamsungEp 121 · Thu 25 JunRalph Lauren builds its new collection from its own archiveEp 120 · Wed 24 JunLuca Guadagnino's Sam Altman drama is still looking for a distributorEp 119 · Tue 23 JunInstagram adds episodic, long-form and live TV formatsEp 118 · Mon 22 JunMiuccia Prada and Raf Simons pare Prada menswear back to basicsEp 117 · Sun 21 JunApps that make AI text pass as human sell to teenagersEp 116 · Sat 20 JunRocky's Matcha ships its tea in a cigarette-style flip-top boxEp 115 · Fri 19 JunA24 and HBO sign a Knicks docuseries after the championshipEp 114 · Thu 18 JunFairly Made, Synthesia and Bluefish win LVMH's three innovation prizesEp 113 · Wed 17 JunQualcomm says over 40 AI wearables are in developmentEp 112 · Tue 16 JunFox buys Roku for $22 billionEp 111 · Mon 15 JunTikTok-native activewear labels win shoppers from LululemonEp 110 · Sun 14 JunBrunello Cucinelli takes a documentary film to ShanghaiEp 109 · Sat 13 JunDavid Hockney, Britain's most widely known modernist, dies at 88Ep 108 · Fri 12 JunBalenciaga replaces sizing with draped ribbons for Spring 2027Ep 107 · Thu 11 JunChristopher Bailey buys Burleigh, one of Britain's oldest potteriesEp 106 · Wed 10 JunPharrell Williams shapes his Moët & Chandon work by leaving things outEp 105 · Tue 9 JunPerfume fans on TikTok now rate bottles by how the atomiser feelsEp 104 · Mon 8 JunFilipino beauty brands take P-beauty to the global marketEp 103 · Sun 7 JunDwarkesh Patel asks DeepMind and Epoch AI economists what stays scarceEp 102 · Sat 6 JunZara renovates its Bond Street flagship with new store techEp 101 · Fri 5 JunOTB takes full control of Viktor & RolfEp 100 · Thu 4 JunInditex posts strong sales on fast trend turnoverEp 99 · Wed 3 JunBoard raises $20 million to build hardware for time together at homeEp 98 · Tue 2 JunRecho Omondi urges brands to show real personality on TikTokEp 97 · Mon 1 JunZegna stages its runway in Los Angeles, joining Dior and Gucci

May 2026

Most covered: Gucci, Google and Spotify. The month in full

Ep 96 · Sun 31 MayBundles make up a third of new US streaming subscriptions, says AntennaEp 95 · Sat 30 MayLoveFrom designs Ferrari's first electric car, the LuceEp 94 · Fri 29 MayFOG Architecture builds the MSLAN flagship in Quanzhou around gardensEp 93 · Thu 28 MayGoogle puts AI answers at the top of searchEp 92 · Wed 27 MayLiu Ziyu's 3,000-yuan AI film earns him a Hollywood job offerEp 91 · Tue 26 MayPalace and Nike cast Wayne Rooney and Jill Scott for EnglandEp 90 · Mon 25 MayMeta, Google and Amazon brief Vatican officials ahead of the AI encyclicalEp 89 · Sun 24 MayShein buys Everlane as a report finds pressure on suppliers still risingEp 88 · Sat 23 MayChanel's Leena Nair and Matthieu Blazy both make the case for craftEp 87 · Fri 22 MayGucci, Dior and Louis Vuitton build Resort 2027 around fine artEp 86 · Thu 21 MaySwatch and Audemars Piguet's $400 pocket watch draws queues worldwideEp 85 · Wed 20 MayGoogle and Samsung team with Warby Parker and Gentle Monster on glassesEp 84 · Tue 19 MayLVMH sells Marc Jacobs to WHP GlobalEp 83 · Mon 18 MaySwatch and Audemars Piguet's Royal Pop draws crowds from Paris to SingaporeEp 82 · Sun 17 MayDemna shows his first Gucci resort collection in Times SquareEp 81 · Sat 16 MaySwatch's share price rises on its Royal Pop with Audemars PiguetEp 80 · Fri 15 MaySwatch and Audemars Piguet's Royal Pop draws overnight queues in Hong KongEp 79 · Thu 14 MayTikTok GO launches in the US with Booking.com and ExpediaEp 78 · Wed 13 MayDior and Gucci put their money into fewer, bigger flagship storesEp 77 · Tue 12 MayDiscord bundles Xbox Game Pass into NitroEp 76 · Mon 11 MayThe WNBA unveils city-specific Rebel Edition uniforms made with athletesEp 75 · Sun 10 MayFujifilm's Instax Wide 400 makes prints you cannot editEp 74 · Sat 9 MayIssey Miyake opens a Madison Avenue flagship in a neo-gothic landmarkEp 73 · Fri 8 MayChinese shoppers turn to local platforms and creators over SephoraEp 72 · Thu 7 MayTikTok Shop's health and beauty sales rise 84% year on yearEp 71 · Wed 6 MayLVMH weighs selling Marc Jacobs and its Fenty Beauty stakeEp 70 · Tue 5 MayJonathan Glazer directs a Gucci film set to SlipknotEp 69 · Mon 4 MaySuno reaches $300 million in annualised revenue and two million paying usersEp 68 · Sun 3 MaySpotify puts Olivia Rodrigo on FC Barcelona's El Clásico shirtEp 67 · Sat 2 MayDries Van Noten opens a craft foundation in VeniceEp 66 · Fri 1 MayPrada Group grows 3% in the first quarter

April 2026

Most covered: Kering, LVMH and Anthropic. The month in full

Ep 65 · Thu 30 AprNike opens permanent public robotics workshops in Milan's DropcityEp 64 · Wed 29 AprPuig's Byredo and Charlotte Tilbury keep growing, at a gentler paceEp 63 · Tue 28 AprA former LVMH executive launches VYKO Group for Irish luxury brandsEp 62 · Mon 27 AprFashion houses take over Milan's Salone del Mobile furniture fairEp 61 · Sun 26 AprApple shows the handmade craft behind its MacBook Neo launch filmEp 60 · Sat 25 AprDimorestudio's Britt Moran makes the case for atmosphere as luxuryEp 59 · Fri 24 AprBernard Arnault projects confidence at LVMH's annual meetingEp 58 · Thu 23 AprLVMH, Kering and Hermès look to creative resets to lift salesEp 57 · Wed 22 AprJohn Ternus, Apple's hardware chief, takes over from Tim CookEp 56 · Tue 21 AprTrump signs an order to speed FDA review of psychedelic treatmentsEp 55 · Mon 20 AprBrands hire their own party photographers to shoot their eventsEp 54 · Sun 19 AprFashion houses build a lasting presence at Milan's FuorisaloneEp 53 · Sat 18 AprMaison Margiela and Celine open interactive pop-ups in ChinaEp 52 · Fri 17 AprAnthropic's product chief leaves Figma's board ahead of a rival design toolEp 51 · Thu 16 AprAnalyst Luca Solca compares Hermès to Louis Vuitton's Capucine momentEp 50 · Wed 15 AprMeta set to overtake Google in digital ad revenue this yearEp 49 · Tue 14 AprLVMH names the Middle East as a factor in its first-quarter salesEp 48 · Mon 13 AprDolce & Gabbana appoints Stefano Cantino as co-CEOEp 47 · Sun 12 AprAnthropic consults Christian leaders on Claude's spiritual developmentEp 46 · Sat 11 AprKering adds a former Chanel executive and hotel CEO to its boardEp 45 · Fri 10 AprMML Hospitality expands its ByGeorge boutique through its hotelsEp 44 · Thu 9 AprM+C Saatchi gives Naz Kasim a design leadership roleEp 43 · Wed 8 AprShanghai shoppers move from status spending to stealth wealthEp 42 · Tue 7 AprShanghai's luxury shoppers turn from megabrands to homegrown labelsEp 41 · Mon 6 AprNike, Adidas and Asics weigh price rises as oil costs climbEp 40 · Sun 5 AprOpenAI gives COO Brad Lightcap a new special projects roleEp 39 · Sat 4 AprOpenAI takes ownership of Silicon Valley talk show TBPNEp 38 · Fri 3 AprOpenAI buys TBPN, the founder-led business talk showEp 37 · Thu 2 AprEstée Lauder and Puig advance talks on a mostly stock dealEp 36 · Wed 1 AprOpenAI raises $3 billion from retail investors at $852 billion valuation

March 2026

Most covered: Anthropic, Meta and Apple. The month in full

Ep 35 · Tue 31 MarCourrèges appoints Drew Henry as artistic directorEp 34 · Mon 30 MarLVMH, Kering and Richemont re-examine their brands and storesEp 33 · Sun 29 MarItalian regulator questions how Sephora and Benefit reach young shoppersEp 32 · Sat 28 MarItaly opens an investigation into how Sephora and Benefit market to childrenEp 31 · Fri 27 MarKering ties CEO pay to brand desirabilityEp 30 · Thu 26 MarGoogle expands its Lyria 3 Pro music model across GeminiEp 29 · Wed 25 MarPuig and Estée Lauder Companies consider a mergerEp 28 · Tue 24 MarEstée Lauder and Puig confirm talks on a beauty mergerEp 27 · Mon 23 MarAmazon's Trainium chip wins over Anthropic, OpenAI and AppleEp 26 · Sun 22 MarAmazon opens its Trainium chip lab to press for the first timeEp 25 · Sat 21 MarAmazon buys Rivr, maker of a stair-climbing delivery robotEp 24 · Fri 20 MarZara hires John Galliano for a two-year archive projectEp 23 · Thu 19 MarAnthropic keeps its red lines despite a Defense Department risk labelEp 22 · Wed 18 MarJohn Galliano returns to fashion through a two-year Zara partnershipEp 21 · Tue 17 MarJensen Huang headlines Nvidia's GTC 2026Ep 20 · Mon 16 MarNetflix wins five Oscars with Frankenstein and KPop Demon HuntersEp 19 · Sun 15 MarDisney+ adds a TikTok-style feed to help viewers pick what to watchEp 18 · Sat 14 MarAmazon moves 4K Prime Video into a new Ultra tierEp 17 · Fri 13 MarPalantir wins public praise from the Pentagon's AI chiefEp 16 · Thu 12 MarBalenciaga sells an exclusive capsule in store straight after its showEp 15 · Wed 11 MarWashington won't rule out more action against AnthropicEp 14 · Tue 10 MarBluesky's Jay Graber steps down, saying it needs a seasoned operatorEp 13 · Mon 9 MarStarbucks opens a Devil Wears Prada pop-up with resale firm The CirkelEp 12 · Sun 8 MarOpenAI's robotics lead Caitlin Kalinowski leaves over a Pentagon dealEp 11 · Sat 7 MarAsics buys marathon sign-up platforms to sell more running shoesEp 10 · Fri 6 MarAsics buys marathon sign-up sites to meet runners earlierEp 9 · Thu 5 MarKalshi opens bets on Rolex prices, blurring collecting and tradingEp 8 · Wed 4 MarKalshi lets Rolex fans bet on watch prices like sharesEp 7 · Tue 3 MarMeta tests an AI shopping research tool inside its chatbotEp 6 · Mon 2 MarSilvana Armani brings a lighter touch to Armani in her debutEp 5 · Sun 1 MarDemna's first Gucci show offers beauty and sex instead of easy answers

February 2026

Most covered: Google, OpenAI and Netflix. The month in full

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